Job Details

Senior Lifecycle Marketing Strategist (Contractor / Remote)

Senior Lifecycle Marketing Strategist (Contractor/Remote) with contract length unspecified. Rate: $90-$105/hour. Requires 5+ years in digital marketing strategy, expertise in data analytics, and strong communication skills.

Overview

Senior Lifecycle Marketing Strategist (Contractor / Remote) with contract length unspecified, offering $90-$105/hour. Requires 5+ years in digital marketing strategy, expertise in data analytics, and strong communication skills.

Location & Travel

• Remote
• Seattle, WA
• United States
• Travel: occasional travel may be required for in-person collaboration, workshops, and client meetings.

Key Skills / Keywords

Data Analysis, Strategy, Visualization, Automation, Data Privacy, ETL (Extract > Transform > Load), Scala, Storytelling, Leadership, AI (Artificial Intelligence)

Role & Responsibilities

• Lead data-driven strategic initiatives across email, SMS, mobile, and emerging channels, using analytics to inform client success.
• Lead modernization initiatives within client email programs, incorporating modular design systems, scalable templates, and AI-ready frameworks that future-proof marketing capabilities.
• Drive comprehensive AI readiness efforts by recommending systems and practices that enable clients to adopt and scale AI-driven marketing technologies across channels.
• Translate complex customer, behavioral, and campaign data into clear, high-impact insights and actionable recommendations.
• Develop measurement frameworks, segmentation models, and testing roadmaps to drive innovation and optimize performance.
• Serve as a trusted advisor to clients, delivering forward-thinking strategies and solution-oriented approaches.
• Continuously scan the marketplace for emerging trends, tools, and technologies, incorporating them into client strategies and internal best practices.
• Collaborate with cross-functional teamscreatives, developers, data analysts, campaign managersto bring big-picture strategies to life.
• Deliver engaging presentations, workshops, and playbooks that communicate complex strategies in a client-friendly way.
• Ensure presentations are audience-appropriate and demonstrate strategic vision and measurable business impact.
• Communicate confidently in executive-level dialogue and connect marketing initiatives to overarching business goals.
• Actively contribute to Shaw/Scotts thought leadership by sharing insights and elevating the companys presence in the industry.

Qualifications

• 5+ years of experience in digital marketing strategy, with demonstrated expertise in data analytics, technical platforms, and cross-channel integration.
• Proven track record of innovative problem-solving and delivering measurable impact for clients.
• Understanding of marketing technology ecosystemsincluding ESPs, CDPs, analytics tools, segmentation platforms, and data privacy best practices.
• Strong analytical and quantitative skills, with comfort in data visualization.
• Exceptional communication and storytelling skillsable to bridge the gap between technical complexity and executive-level decision-making; adept at engaging with high-level stakeholders.
• Self-starting, organized, and adaptableable to manage multiple projects while maintaining strategic focus.
• Bachelors degree required; Masters degree preferred.

Work Environment / Travel

We are a 100% remote company. This role may require occasional travel to facilitate in-person collaboration, strategic workshops, and client meetings.

Compensation

The hourly range for this position is $90 - $105/hour, depending on experience. As a contract role, no additional benefits are available in accordance with company policy.

About Shaw/Scott

At Shaw/Scott, were redefining what it means to be a modern companybuilt on collaboration, innovation, and passion. We believe in challenging conventions, inspiring our clients with visionary strategies, and creating an environment where big ideas thrive. Our team is dedicated to transforming digital marketing strategies while reimagining how great work gets done.

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